
Content type: Thought leadership
Thought leadership
Dive into Microsoft Dynamics 365 thought leadership for fresh, expert perspectives that’ll give your business strategy an edge in today’s fast-paced digital world.


The autonomous enterprise: How generative AI is reshaping business applications
Today at Microsoft Build 2025, we’re excited to announce the new Model Context Protocol (MCP) servers for Microsoft Dynamics 365 ERP and CRM business applications.
Go live with confidence using Success by Design for Microsoft Dynamics 365
FastTrack for Dynamics 365 is a service provided by Microsoft to help drive implementation success by providing expert guidance and support.
Why migrate now: The benefits of moving from Dynamics GP to Microsoft Dynamics 365 Business Central
There are many benefits to beginning the migration to Business Central now, with many resources that Microsoft has to support you.
AI-powered sales journeys: Personalization at scale for exceptional customer experiences
Personalizing customer journeys requires a more proactive approach assisted with AI.
Unlock insights with Business performance analytics in Microsoft Dynamics 365
In today’s fast-changing world, financial, operational, and organizational leaders must respond to shifting demands and market volatility with agility.
Accelerating sales with unified data in the AI era
AI-powered customer profiling enables a shift from reactive decision making by sales teams to proactive customer engagement.
Pipeline optimization: How to prioritize and close more deals
Real-time insights are crucial, but they’re not always easy to come by. That’s where AI-driven predictive analytics can help.
How generative AI in customer relationship management emphasizes human skills to drive sales
Successful sales is and always will be about human interactions, and the building of familiarity, comfort, and trust. But getting to those moments—all the searching and compiling and preparation—can take a lot of drudgery.
All in on AI: Exploring Microsoft’s AI journey through customer service
Our customer service teams are using AI solutions like Microsoft Copilot to ensure our customer service employees are empowered to focus on the most meaningful parts of their jobs.
Transforming ERP, and the speed of business, with generative AI
Enterprise resource planning (ERP) platforms were designed to help integrate the fragmented processes that comprise the operation of a large enterprise. But the way we do business keeps fundamentally changing. New business models disrupt the way companies sell products and services, blurring industry lines and transforming customer experiences.